1. Light and Airy
Instagram presets with Light, bright and airy feeling has always been in style. It gives freshness to the picture whilst keeping the details and highlighting bright points. The feed styled in this way appears to be very cohesive even if you do not highlight a particular colour. Moreover, the overall clean look of such Instagram attract followers much more rather than darker tones.
If you do not know how to edit yourself, there are always various pre-made Lightroom presets you can use to achieve results in 1 click. Get your light and airy presets HERE.
2. Turquoise (teal) and Orange
Teal and orange presets have become trendy due to some influencers using them to create a very distinctive Instagram look and get recognisable. These are presets that work great with almost any photo no matter as it smoothes the colours and highlights only particular tones.
If you have mostly travel, summer and beach photos to edit, choosing turquoise and orange presets will never be a wrong choice! These tones are also extremely eye-catching for new visitors and increase chances they will follow your account.
3. Pink Presets
Pink presets are very beautiful and appealing to people. They do increase page engagement and following just by visual appearance of the pictures. Additionally, they are great for feminine Instagram accounts or some business accounts as they create a feeling of loyalty from the first visit.
It might seem there are many similar editing with pink tones. However, this is not true. You can always stand out by slightly adjusting your setting and getting a completely new look of your stunning feed.
4. Warm Brown Presets
Brown presets and warm tones are widely loved and used across the web. They create a feeling of homely, earthy editing with touch of autumn cosiness.
These Lightroom presets vary from brown to gold and usually keep many other colours desaturated (e.g., green, blue or red). These Instagram presets are a perfect choice for you everyday photos, Christmas pictures or portraits.
In most cases warm orange and brown presets do not require additional adjustment as they look absolutely great on all photos. This features definitely makes them perfect for beginners or those who like quick 1 Click editing and professional results.
Happy editing! 🙂